The short answer my friends is YES if executed properly and with patience at the right time in your campaigns. Let me explain, whether CTR manipulation works for your Google rankings comes down to how well your foundation is built. For instance you can use CTR manipulation to help push your organic search rankings from page eight. Ranking eighty all the way up to ranking page three to position thirty is sweet right? Wrong and that is my point!
Eighty to thirty is amazing but you would still be on page three even though you had a 50 position bump in your Google rankings. Or as another example lets say you have a brand new Google Business listing and it debuts after optimization at position twenty in Google Maps. And then you carefully execute a well planned CTR manipulation campaign using SEO tools or by using Chris Palmer's CTR manipulation techniques. And your Google Business Profile ranks all the way up to position eight. Wow a 11 position increase by using CTR manipulation on Google Maps is really great and tons of local business owners would kiss me right on the lips for this type of Google rankings.
This is my point exactly, when I mentioned having a well established SEO foundation along with patience. What I meant is before even thinking about click through rate manipulation you need to have your foundation or you will do more harm than good by trying to manipulate Googles rankings organically or in Google Maps.
CTR manipulation is not a magic bullet to the top of Google's SERPs nor will click manipulation move your GBP without foundational SEO in place first.
When to use CTR manipulation ?
- Are you getting enough branded traffic?
Check the top competitors
How to manipulate CTR without traffic bots
Some experts manipulate click-through with traffic bots but these SEO tactics are a bit dated. Now instead of generating traffic through traffic bots or click bots. SEO experts are utilizing services that deploy real people (allegedly)that are performing small tasks or micro jobs on your behalf services such as Micro-Workers or Mechanical Turk. Some of these services are as little as 0.2 cents but some of the traffic bots along with service over the year can range from 1,000 to 5,000 or more. CTR Traffic bots along with these services are being used by SEO's to send traffic and clicks to websites or applications . However by utilizing real IP ranges and real people your getting the best of both instances including a traffic and CTR bot mixed into one advancedCTR SEOmanipulation strategy.
Expert Google SEO agencies, webmasters, large and small website owners utilize these services to manipulate the popularity of a website along Google My Business, Google Maps , local business campaigns, reputation management , affiliate promotions and the list goes on the possibilities are truly endless. SEO's even go to the extreme extent like myself to utilize multiple mobile devices in order to generate my own traffic and clicks to properties online. Click through rate manipulation has been evolving and so has my manipulation tactics I deploy. Focusing my CTR manipulation mainly on Google Maps and other local type SERPS due to the amount of factors being so low for a successful CTR manipulation campaign on Google and other search engines.
But search engines like Google are becoming more advanced in spotting click fraud, and traffic generators performing CTR especially in Google's Ad-sense platform along with other networks that tracks clicks and bot generated traffic used for click fraud and manipulation techniques. Even social websites and there ad networks are detecting fraudulent traffic coming into there platforms making IPV4 data center proxies or data center IP ranges obsolete. And now click-through rate manipulation in 2023 fraudsters have moved to mobile 4g proxies. And now ad networks are tracking click fraud or tracking per click so your tactics have to advance with anti click manipulation detection. So are online apps even games. Anywhere there could be advertising you need to be cautious when implementing a traffic bot orCTR trafficbots.
However, for a local website or a small business site looking for a competitive advantage. A business owner performing Google My Business CTR SEO wanting to rank higher in the three pack or achieve higher rankings in Google Maps o listings there is still opportunity to have a competitive advantage by manipulating user-generated signals like click-through and traffic manipulation.
What is a good click-through rate?
Determining a good click through rate or organic click through rate that will need to be determined on a per keyword basis. But you can calculate CTR for a variety of web properties not only websites or ads. And in order to determine a baseline we must take into consideration the top ranking web-pages if looking at web-pages. And break down the clicks for that actual web page along with the other ranking pages for a particular SERP.
By determining the leaders in your SERP or search engine results page, the best CTR rate will than be determined. By knowing the level in which your competitors are receiving you will know how to gauge a proper rate to optimize traffic and clicks to appear as organic and not manipulating CTR. Not only is using your top performing websites to gauge CTR and traffic rates a best practice much like using a top website for on-page SEO or link building. But using a top rankers click rate and traffic amounts per keyword will allow you to gain a competitive edge in the search results by appearing organic to search engines. But also your competitors in our industry.
There are many SEO tools to help you determine click through rate along with traffic regardless if the traffic is from paid advertising or if the clicks are appearing organically. Do not be greedy when driving clicks and traffic little by little is the name of the game. Do not be in a rush appear organic and as time progresses and you lay your foundation you will manipulate yourself to the top position of most search results regardless of keywords you are targeting.
Why is Click Through Rate CTR important?
CTR is extremely important due to the natural signals you are sending to search engines that a page is answering a query in a session. By answering a searchers query after a search within a search engine and then a searcher ends the session than it's a positive signal to search engines like Google that the query was met and the searches intent was satisfied.
This is the most powerful signal you can send to a search engine that a user found the best answer to there query. If a searcher searches and clicks on your "answer" and dwells longer than other websites competing for the same query then ends the session you will positively effect your rankings period end of statement!
Traffic is the life-blood of any business online. If a business is getting found and being clicked and users are staying on a page than search engines know they have done there job. Remember traffic creates the click , if traffic is generated and an impression and that leads to a click on your website. Than Google and other search engines know they have satisfied the users intent and if that happens enough times than it is blatantly obvious your page or pages are the best answer to that query. If you control the traffic than you can content the clicks if you control the clicks than you control your rankings.
CTR manipulation SEO is superior to using foreign traffic that is generated by using bots or by using a service that you do not control. Spending some time on learning an SEO traffic strategy that does not include traffic generators that will actually help you rank higher in many areas of the web not just websites on Google.
Organic CTR and user signals are becoming increasingly more important. And as time goes on user signals will become the new vote or backlinks for a page. This might not be tomorrow but as time progresses user signals including traffic and clicks going hand in hand with satisfying the users intent is becoming the #1 factor for ranking online in 2023 and beyond.
Extensive testing on CTR manipulation has been done at SEO Mastermind and is on-going by an industry expert (Chris Palmer) feel free to see the video and write up on theCTR manipulationpage.